Free Google visibility check
Is Your Practice Website Even on Google?
Run this free Google visibility check to see what patients see when they search for your practice: whether your website is indexed, what your listing says and whether the details are right.
- Wrong address
- Wrong phone number
- Wrong practice name
- Google doesn’t index you
Your checklist
Your Google Visibility Checklist
For yourpractice.com
Honest note: this page doesn’t scan your website. Each check opens Google’s own free tool in a new tab, so you see exactly what Google sees. Then come back here and record what you found.
Welcome back. Your checklist is saved in this browser.
- Open the site: search (opens in a new tab)
Is my site indexed?
Opens Google Search:
How to read this
- No results, or “did not match any documents”, means Google hasn’t indexed your site.
- Only a handful of results when your site has many pages can mean partial indexing.
- Read the page titles shown. Titles like “Home” or “Untitled” are worth fixing.
- The number of results is an estimate, so treat this as a spot check.
- Search for my practice (opens in a new tab)
What does my Google listing say?
Opens Google Search:
How to read this
- Find your own website in the results. Does the blue title say what you do and where?
- Does the description under it describe your practice, or is it random page text?
- If a business panel appears, compare the phone number, address and hours with reality.
- Note any directory pages that show up above your own site.
- Open the Rich Results Test (opens in a new tab)
Is my search-result data valid?
Opens Rich Results Test:
How to read this
- The test loads your homepage and lists the structured data (schema) it finds.
- “No items detected” means Google sees no structured data on that page.
- Errors or warnings mean the markup is there but has problems to fix.
- Your service pages matter too, so test a few of those as well.
- Open PageSpeed Insights (opens in a new tab)
Is my site fast on phones?
Opens PageSpeed Insights:
How to read this
- Look at the Mobile tab first, since many patients search on their phones.
- If real-user data is shown, it tells you whether your Core Web Vitals pass.
- The performance score and the suggestions below it show what slows the page down.
- Find my practice on Maps (opens in a new tab)
Is my Google Business Profile right?
Opens Google Maps:
How to read this
- Check the name, category, address, phone number and hours.
- Look for duplicate listings, an old location, or a “Permanently closed” or “Temporarily closed” label.
- Can’t find your practice? The profile may be missing or not yet verified.
The most reliable source: Google Search Console
These checks are quick spot checks. In addition, Google Search Console shows which of your pages are indexed, which aren’t and why. If you have it set up, we’ll also go through it with you on your free call.
Read About Google Search Console (opens in a new tab)
Interactive example
What Google Sees When Patients Search for You
Switch between three versions of the same fictional practice, Lakeside Family Medicine. Hover over, tap or tab to the numbered markers to see what’s happening and how it affects patients.
Your search - site:lakesidefamilymed.example - did not match any documents.
Suggestions:
- Make sure that all words are spelled correctly.
- Try different keywords.
- Try more general keywords.
Then a patient searches the practice name
Why it matters
Why Your Google Visibility Matters to Patients
In fact, for many patients, Google is the front door to your practice. What it shows, or doesn’t show, shapes whether they call you or someone else.
- 1CrawlGoogle visits your pagesBlocked by robots.txt?
- 2IndexGoogle stores what it foundSet to noindex?
- 3ServeGoogle shows resultsOld or wrong details?
Not indexed means invisible
If Google hasn’t indexed your website, it can’t show it. Patients searching for your name, your specialty or a doctor nearby find other practices, or directory pages, instead of you.
Wrong details send patients the wrong way
An old phone number, outdated hours or a previous address in your listing means calls to the wrong line, wasted trips and patients who lose trust before their first visit.
Missing structured data means plainer listings
Structured data (schema) tells Google what a page is about: your practice, your services, your questions and answers. Without it, your listing is therefore plainer and less helpful than it could be.
Google shows what it last crawled
Results are built from the copy of your pages Google last crawled. So until it crawls again, old pages, old phone numbers and old hours can keep appearing, even after you update your website.
Common causes
Common Reasons a Practice Website Isn’t Showing Up Right
Most problems come from a handful of settings and old details. Each one has a check in the tool above that can reveal it.
The site is set to “noindex” or blocked by robots.txt
Websites are often hidden from Google while they are being built. If that setting is still on at launch, Google is told to leave the site out. It’s a common slip after a redesign.
Check 1 can show this: Is my site indexed?A new domain was never submitted
Google finds new websites through links and sitemaps. So a new domain with few links pointing to it and no sitemap submitted in Search Console can take a long time to be found.
Check 1 can show this: Is my site indexed?Redirects and duplicate www or non-www versions
When the www and non-www (or http and https) versions of a site both load, or redirects point to the wrong pages, Google may index the wrong version or split signals between them.
Check 1 can show this: Is my site indexed?Missing title tags and meta descriptions
Without a written title and description, Google has to pick text on its own. That is also how “Home” and cookie-banner text end up in search results.
Check 2 can show this: What does my Google listing say?Wrong name, address or phone number on Google
Your name, address and phone number appear on many sites, from your Google Business Profile to health and insurance directories. As a result, old details left there contradict your website and send patients to the wrong place.
Check 5 can show this: Is my Google Business Profile right?No schema markup
Without structured data, however, Google has to work out on its own what your practice is, where it is and what you offer.
Check 3 can show this: Is my search-result data valid?
How we fix it
How We Fix Your Google Visibility
Check Google Search Console
We start with your Search Console data: which pages are indexed, which aren’t and why. If it isn’t set up yet, we help you set it up and verify your site.
Fix indexing and crawl issues
We remove stray noindex settings and robots.txt blocks, sort out redirects and duplicate versions of the site, and submit an up-to-date sitemap.
Read About Healthcare SEOCorrect titles, descriptions and schema
Important pages get a clear title and meta description, plus structured data for your practice, your services and your FAQs.
Read About On-Page SEOAlign your Google Business Profile and listings
We bring your Business Profile, phone number, hours and key directory listings in line with your website.
Read About Google Places Management
FAQs
Google Visibility Questions, Answered
Does this free Google visibility check scan my website?
No. It builds links to Google’s own free tools for your website, and each one opens in a new tab so you can see exactly what Google shows. Your website address and practice name are not sent to us.
Why does a site: search show no results for my practice?
Usually Google hasn’t indexed the site yet, or something is blocking it, such as a “noindex” setting or a robots.txt rule left on after a redesign. A site: search is a quick spot check; Google Search Console gives the full picture.
Can I change what Google shows for my practice?
You can’t edit Google’s results directly, but you control the sources it uses: your page titles and meta descriptions, your structured data and your Google Business Profile. Google may still rewrite a title or description, so keeping them accurate and specific matters.
How long does it take for Google to show my changes?
It varies. First, Google has to crawl a page again before its result changes, which can take from a few days to a few weeks. However, requesting indexing in Search Console can help for important pages.
Let’s Look at What Google Shows for Your Practice
Book a free 30-minute strategy call. We’ll go through your checklist with you and point out what to fix first.
Book a Free Consultation or call (800) 917-7215